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How to Prepare for a Successful Marketing Analytics Implementation Live Webinar: Tuesday, February 26, at 1:00 PM ET (10:00 AM PT) |
Bug with Ad Preview and Diagnosis Tool showing ad scores and more data The Google ad diagnosis tool is currently down after showing data it should not have been showing. Google is investigating the issue. |
Using Google Search Console to manage ‘search enhancement’ validation errors and employing the API In this wrap-up of our series on Google Search Console, get tips on the most productive uses of the GSC API. |
Product card buttons pop up on desktop search Google Shopping product panel adds for “details”, “reviews” and “stores” options. |
Google drops mobile app properties from GSC, reminds site owners to remove G+ integrations Google giveth, and Google taketh away — or moveth. And the search giant is emailing Search Console users about these upcoming changes. |
Here’s a new script to find the best text for new ads using an n-gram analysis This script analyzes the performance of commonly found word sequences to deliver additional insights about historical ad performance. |
SearchCap: EU link tax, Google service area businesses & match types
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Update your match types and account structure to improve performance, here’s how The relationship between search terms matter and so does your choice between the funnel and category structures. Ted Ives and Adam Seybold explain their management approaches during SMX West. |
EU copyright directive poised to become law, includes licensing fees for search engines Controversial ‘link tax’ and content filtering provisions part of the final language of the Directive. |
6 things you need to know about Google’s change for service area businesses Google’s new service area business set up cleared addresses. If you’re a service business, don’t try to add it back. Here’s why. |
